Introducing BlueCamroo Social CRM: Social Network Scout
Social Networking sites like Twitter and LinkedIn are increasingly being used by people to make purchase decisions, request product help, and sway opinion. Social Networking can be a great source of new leads, business intelligence, and understanding how customers are advocating for — or against — your products.
But many businesses are finding social networking an intimidating overload of information. How do you cut through the noise, find relevant commentary, and incorporate the opportunities found into your business processes?
BlueCamroo's Social Network Scout feature is the solution.
With Social Network Scout you simply setup your desired social networks.
Social Network Scout then combines them into one unified feed on your BlueCamroo desktop.
Using an innovative two-step keyword search and results filter, Social Network Scout helps you cut through the noise by streaming that feed into three key channels.
A Search for Sales Opportunities channel locks in on users who present sales opportunities. Quickly import them as a BlueCamroo lead using Social Network Scout's "feed-to-lead" technology. No need to cut-and-paste between applications to get a lead in your system.
A Buzz channel lets you understand how customer sentiments are trending for your products, business, or your entire industry. Beautiful time-line charts also give you a visual feel for how buzz, opportunities, and critical support issues are rising and falling.
A Client Support channel gets product specific issues on your desktop and lets you quickly create a case and solve the problem.
Social Network Scout also provides the ability to manage and monitor the social network activity of individual leads, accounts, and contacts. For example, the lead pictured above was found on Twitter. We can monitor her recent activity. If we find a tweet that can help fine tune our sales pitch, we can save it to the lead's messaging section.
Interested in what Social Network Scout and BlueCamroo can do for your business? If you're not already a BlueCamroo user, just sign up for our free 31-day trial and start exploring. If you're a BlueCamroo user, you'll be happy to know this is a free feature available to all users.
